As the holiday season approaches, Zagreb is already feeling the festive vibe with shop windows adorned with decorations. One of the most eagerly anticipated displays is that of artist Saša Šekoranja at his flower studio on Držislavova Street. Every year, his window display features beautifully crafted letters and greeting cards filled with good wishes, which are then woven into a wreath by pigeons. According to Šekoranja, the display is meant to be calm, gentle and serene, just like in the song “The First Snow” by Gabi. The warm atmosphere is further enhanced by flickering candles, gold printing on the cards and roses dipped in wax.
Passersby can’t help but be drawn to this festive display that perfectly captures the spirit of Advent. But it’s not just about the visual appeal; it’s also about the thoughtfulness and care put into designing it by Šekoranja. The use of symbolic elements such as pigeons carrying good wishes into the world adds depth and meaning to the display, making it more than just a collection of decorations but rather an artistic expression of the holiday spirit. Overall, Saša Šekoranja’s window display is a heartwarming addition to Zagreb’s festive atmosphere during Advent.