In recent years, Kruidvat has been making strides to become a more sustainable store chain, and their latest move is no exception. Starting from now, customers will no longer be able to scoop sweets into the iconic plastic cone. Instead, a more eco-friendly paper version will be used.
The decision to ban the plastic candy bag was made because of the large number of cones used annually. Kruidvat reports that around 8 million plastic cones were used every year, resulting in 32,000 kilos of plastic waste being produced annually. By replacing them with paper bags, Kruidvat claims to reduce this amount by 32,000 kilos every year.
This change is just one part of Kruidvat’s broader sustainability strategy. The company says that they are committed to making their packaging and products more environmentally friendly. “The paper bag is just one of many initiatives we have taken to make our products and packaging more sustainable,” says Leendert van Bergeijk, sustainability manager at Kruidvat. “By taking this step, we are helping to reduce the use of plastic and the amount of plastic waste in Belgium and the Netherlands.”
The paper bag has already been standard in Wallonia for some time now, but all Kruidvat branches in Wallonia will switch to the new version on Monday. This change is an important step towards a more sustainable future for both Kruidvat and the environment as a whole.