Hoffmanns Expand Water Sports Rental Business through Acquisition in Georgia

The Hoffmann Family of Cos., headquartered in Naples, has recently announced a strategic acquisition as part of a nationwide expansion of its water sports subsidiary. This expansion began with the purchase of Marco Island & Naples Beach Water Sports in 2019 and now includes Young Harris Water Sports & RV in Georgia, which operates boat and jet ski rental centers in Lake Chatuge and Lake Oconee in northern and central Georgia. It also provides services such as parts and service, new and used boat sales, wakeboard supplies, and owns two RV dealerships. Additionally, it is the exclusive water sports recreation provider to The Ritz-Carlton Reynolds at Lake Oconee.

The specific terms of the sale were not publicized, including the purchase price. The Hoffmanns have stated that this investment is part of an expansion plan which may include the establishment of additional water sport rental locations not only in Georgia, but also in North Carolina, South Carolina, Hawaii, and possibly beyond. In the past four years, the family has acquired more locations, such as Regency Water Sports, its competitor on Marco Island in 2020. By the end of 2024 season they will have a total of 10 water sport rental locations across different states like Florida ,Georgia ,North Carolina ,South Carolina ,Hawaii .

Established in 2002, Young Harris will continue to operate under its current leadership. In a statement Lance Markham

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